Last reviewed: April 2026
This Privacy Policy explains how Whitelock Photography collects, uses and protects personal information when you visit this website or get in touch about photography services.
Whitelock Photography is operated by Mark Whitelock.
If you have any questions about this Privacy Policy or how your information is handled, please use the contact page on this website.
Depending on how you interact with the website or contact me, I may collect information such as:
I may also collect limited technical information about how visitors use the website, such as pages visited and general usage data, through analytics tools. This information does not usually identify you directly.
Your information may be used to:
Personal information is handled in accordance with applicable UK data protection law, including the UK GDPR and the Data Protection Act 2018.
Where photography services are provided, photographs may form part of the service being delivered.
Images created as part of a session, event or booking may be stored as part of business records and delivery workflows.
Any use of photographs for portfolio, website, blog, social media or promotional purposes will only take place where appropriate permission has been given, or where such use is otherwise covered by the relevant agreement or lawful basis.
If you use the contact form on this website, the information you provide will be used only to respond to your enquiry and any related follow-up communication.
Please avoid sending sensitive personal information through the contact form unless it is genuinely necessary.
This website uses a small number of cookies and may use analytics tools, including Google Analytics, to understand how visitors use the site and to help improve performance and content.
For more information, please see the Cookie Policy.
Personal information is kept only for as long as necessary for the purpose it was collected, including responding to enquiries, providing services, maintaining appropriate business records, and meeting legal, tax, insurance or accounting obligations.
Reasonable steps are taken to keep personal information secure.
Information may be stored on password-protected devices, secure online services, email systems, and other business tools used to manage enquiries, bookings and image delivery.
While appropriate care is taken, no method of storing or transmitting information online can be guaranteed to be completely secure.
Personal information will not be sold or given to third parties for marketing purposes.
Information may be shared where necessary with trusted service providers or professional advisers involved in running the business, such as:
Information may also be disclosed where required by law.
Under UK data protection law, you may have the right to:
If you would like to make a request regarding your personal information, please get in touch using the contact page on this website.
If you are unhappy with how your information has been handled, you may also have the right to complain to the Information Commissioner’s Office (ICO).
This website may contain links to third-party websites or services. If you follow a link to another website, that site will have its own privacy policy and practices. I am not responsible for the privacy practices of third-party sites.
This Privacy Policy may be updated from time to time to reflect changes to the website, business practices or legal requirements. Any updates will be posted on this page.
If you have any questions about this Privacy Policy or how your information is handled, please get in touch via the contact page on this website.
